What is ALEX?
Confidence over complexity.
Employees don’t need more choices—they need the clarity and confidence to make the right one. ALEX by Jellyvision is benefits decision support software that combines behavioral science, claims data, and empathy to deliver truly personalized guidance.
How ALEX works for you.
Less explaining, more enrolling.
ALEX breaks down open enrollment, voluntary benefits, and retirement planning, so HR doesn’t have to.
Smarter decisions, fewer one-off questions.
ALEX’s decision engine uses claims data and behavioral insight to guide employees to the right choice on their own.
Support that scales.
ALEX delivers personalized help year-round, reducing day-to-day interruptions and freeing HR up for more strategic work.
Stronger engagement, happier clients.
ALEX helps employees understand and choose the right medical, retirement, and voluntary/supplemental benefits.
Backed by data, not guesswork.
With claims data and behavioral insights, ALEX drives smarter employee choices and better plan fit.
Easy to implement, effortless to champion.
ALEX is fast to launch and simple to maintain, so you can focus on strategy, not admin.
Better engagement, all year long.
ALEX keeps benefits top of mind with timely, personalized guidance that drives adoption and usage.
More value, less confusion.
By explaining your plans in simple, relatable language, ALEX helps members see the value of what you offer.
Support that scales.
ALEX reduces HR dependency while enhancing member satisfaction from day one through retirement.
Plug in, stand out.
ALEX integrates seamlessly into your platform to boost engagement and extend the value of your solution.
Clarity that drives action.
ALEX helps users understand complex benefits and make confident choices, right inside your ecosystem.
Outcomes that speak for themselves.
Minimal lift for your team. Maximum value for your customers.
Tools built for today’s benefits challenges.
The right plan, for the real person.
Claims data reveals what employees are likely to need. Personal details like risk tolerance, financial readiness, and family situation shape the guidance they receive. The result? A plan recommendation that actually fits, without bias or guesswork. That’s how you build trust and better choices.
Voluntary benefits, made understandable.
Too often, employees skip voluntary benefits—not because they don’t need them, but because the options are overwhelming. ALEX explains each offering’s value in plain language, with unbiased recommendations that help employees understand what’s available, why it matters, and how to choose with confidence.
From new hire to retire: ALEX has you covered.
Onboarding, offboarding, and everything in between.
Whether it’s hello or goodbye, ALEX reduces the complex administrative burden of introducing benefits and supporting employee transitions. From new hire benefits sneak peek videos to streamlining departures, team members will have only positive experiences.

Smarter benefits guidance across every offering.
ALEX makes complex benefits easy to understand across medical, dental, vision, and voluntary plans. With claims-driven guidance and behavioral science under the hood, employees get the right plan, and HR gets fewer questions.

Benefits communication, anytime, anywhere.
ALEX delivers timely, targeted messages based on each employee’s benefits, usage, and needs—like HSA reminders, chronic condition tips, or provider guidance—making benefits communication feel personal, relevant, and easy to act on.

Retirement readiness: preparing for life after work.
Retirement prep should start early. But people are also living and working longer, which means there’s more time to cover financial planning, from early 401(k) contributions to Medicare education. ALEX provides the support employees need to plan, prepare, and enjoy their golden years.

ALEX's Tools & Features
Smarter support for every employee decision.
Access all of ALEX’s capabilities with ALEX Benefits Counselor, an interactive experience, or ALEX Go, a fast, mobile-friendly option in English or Spanish—so employees get clear, unbiased guidance in the format that fits them best.
Data-Driven Guidance
Combines aggregate claims data with employee-specific healthcare usage to deliver truly personalized guidance.
Family Plan Comparison
Guides employees step by step as they compare their options with a spouse, partner, or parent to find the best fit for the whole family.
Voluntary Benefits Education
Explains supplemental benefits like pet insurance, cancer insurance, life and long-term care, accident, and more so employees understand the value and choose with confidence.
Year-Round Benefits Communications
Keeps benefits engagement going all year with personalized, timely messages based on employee behavior and needs.
AI-Powered Chatbot
Gives employees 24/7 access to quick, accurate answers to common benefits questions—powered by intelligent AI.
Retirement Planning
Offers interactive Medicare education for employees and their loved ones, including guidance on eligibility, coverage, costs, and enrollment timelines.
HSA Forecasting
Helps employees understand the value of enrolling in and contributing to an HSA with personalized out-of-pocket expense forecasting.
Offboarding Resources
Supports outbound employees with helpful guidance on COBRA, retirement benefits, and next steps.
No-Deductible Plan Support
Explains zero-deductible plans clearly and confidently helping drive understanding and adoption.
Data & Insights
Use a dashboard with analytics and engagement metrics to identify trends and understand how employees interact with ALEX.
Provider Search
Help employees factor in provider networks when comparing plans so they choose based on what matters most.
Marketing Hub
Access ready-to-use materials and tools to promote ALEX to employees in one easy-to-navigate hub, ALEX Central.
Implementation fast track.
We get it, rolling out new tools can feel like a marathon. With ALEX, it’s more like a walk in the park. Our streamlined process ensures a smooth, fast setup for both HR teams and brokers. With expert support every step of the way, ALEX is up and running in as few as 10 days, minimizing delays while ensuring accurate plan details. No delays. No drama. Just results.
Let’s demystify employee benefits, together.
From enrollment to in-the-moment healthcare decisions, ALEX will be by your side.