ALEX Premier
Empower your employees to make well-informed savings decisions.
In partnership with HSA Bank, ALEX promotes a new kind of healthcare savings plan that guides HSA-eligible employees to make smarter healthcare spending and saving choices.

Engage, encourage savings, and boost HSA usage.
ALEX Premier promotes your tax-advantaged health savings accounts so you can drive better financial outcomes.
Jumpstart your HSA engagement.
Boost HSA engagement and understanding with the only HSA built on behavioral science principles.
Promote your consumerism strategies.
Reach your employees during strategic moments of intent—and before funds are spent.
Prepare employees for future healthcare expenses.
Help your employees build a nest egg for retirement while feeling secure they can cover any healthcare costs that arise.
Meet the needs of every employee.
Offer a suite of accounts, from commuter benefits to COBRA, HRAs to FSAs—all accessible with a single debit card.
Meet a whole new way to HSA.
ALEX HSA is a first-of-its-kind suite of tax-advantaged accounts that drives behavior change and cost savings. It works by helping your employees fully understand their options and optimize their health savings.
Experts in engagement,
education and behavioral science
20%
of Fortune 500
companies use ALEX
18+ million
employees trust ALEX to make benefits and savings choices
4 in 5
employees say ALEX helped them understand their options

Experts in compliance
and asset management
3rd
largest HSA
administrator in the U.S.
3+ million
individual accounts
under management
$9.4 billion
in assets under management through linked investment accounts as of August 2020
HSA Bank is a division of Webster Bank, N.A., Member FDIC
ALEX Premier includes…
See what customers have to say.

Rosemary Ariada-Keiper, Senior Director of Rewards, Adobe Systems

Verna Payne, Benefits Director, GroupM

Erin Miramontes, Senior Manager of Global Benefits; Axiom Global, Inc.