The Problem
Many Adobe employees were overpaying for insurance, and reluctant to consider other, more affordable options. Adobe knew it needed a way to guide their employees toward choosing more economical health plans.
The Plan
Adobe knew they couldn’t rely on plan design changes alone to move their employees to the HDHP. Instead, they turned to ALEX to provide employees with the kind of guidance and decision support that would let them see the value of enrolling in the HSA plan for themselves.
“For years, we’ve been trying to get employees out of the PPO with cost increases, to no avail. Because of ALEX, so many employees left our PPO plans and migrated over to the HSA. It’s amazing.”
Rosemary Ariada-Keiper
Senior Director of Rewards, Adobe Systems
The Outcome
A whopping 62% of the workforce took up the new HDHP/HSA plan, far exceeding Adobe’s migration goals.
“Please keep this service! This was extremely helpful, and made me comfortable with the changes. I’m on the PPO and decided to switch to the HDHP after seeing the information presented here. Very easy to understand. Nice job!”
Employee
Adobe Systems
