Behavioral economics poised to educate benefits clients

Jellyvision News & Press

In the age of big data, analytics and algorithms, an array of behavioral techniques are expected to help employees understand their benefits, crunch the numbers and make smarter decisions.

Nearly 40% of about 200 industry thought leaders who assembled at a recent International Foundation of Employee Benefit Plans gathering said they are interested in using behavioral economics to help employees adhere to medical treatment plans.

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